We have talked about the new dairy Queen Campaign many times in class.
This commercial is getting so much bad press because it ripped of the Old Spice campaign, and did not succeed. The old Spice commercial are funny and grab your attention, because the points that the character makes are true to an extent. But the Dairy Queen commercials have nothing to do with the products they offer and make no sense. I think the reason that this campaign bothers me so much is because it has tried to steal from one of the most popular campaigns.
link: http://www.youtube.com/watch?v=6eibkUoRdOM&noredirect=1
Remember to post about something interactive related.
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