If you don’t know what a Sync ad is I’d be happy to explain.
A sync ad can come in many shapes and sizes, such as leader boards, sky scrapers, big boxes, etc. For example, there must be two types of boxes, and they must flow together. If you ads on the top of the page is for Nike, then your other ad must also be for Nike, and they must have a similar feel.
Right now in my Writing for the Web class we are creating sync ads. My partner and I have created an ad for Hellmann’s Mayo. Our idea is to have all the ingredients that are included in the mayo to drop down from a leader board and land in a big box off to the right.
I like creating these ads the best because you have so many options. You can make things drop down from the top of your page to the bottom or side. If you are making an ad for Chevy you can have you car drive across the screen at the top and end up in a big box at the side.
A great site to visit for all kinds of ads is Creative Zone. They have examples of ads in all kinds of categories. Check out some of these ads and let me know what your favorite kind of ad is.
http://creativezone.mediamind.com/
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